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Learn the art, craft & business of songwriting from hit songwriter, Brent Baxter!

The Frettie Journal
A collection of interviews, updates, tips and resources for songwriters.

How To Get A Music Publisher To Remember… You.

by Brent Baxter, Pro Songwriter on February 28, 2018


Last week, we discussed how difficult it is to get a music publisher’s attention. Basically, you and your awesome songs will remain invisible to publishers without two vital things. The first is reach, which we discussed last week. Now, let’s talk about the next ingredient in your “Now-A-Publisher-Knows-I-Exist” Soup.

You need FREQUENCY.

You need your name, face and/or songs to reach that publisher again.  And again.  And again.  You need to reach that publisher with enough frequency that they go from "I'm sorry... have we met?" to "What's your name again?" to "Yeah, you wrote that song about blah blah blah" to "Hey, Joe!  Great to see you again!  How ya been?"

Maybe you both frequent the same lunch spot and "howdy" over tacos. Maybe you both "accidentally" end up in the audience at the same writers night (one of the publisher's writers, of course) and you can get a little face-time. The occasional follow-up meeting is super-valuable, of course. Or maybe your name keeps showing up on cowrites with the publisher's writers. Or you keep popping up at other industry functions.

This takes time. It doesn’t happen overnight. You have to be patient.  But don't be so patient that you only reach out to them every other year. That’s simply too far in between contacts, and you’ll be starting over every time you reach them.

You also have to be persistent.  But don't be so persistent that you call them every other day. That will wear the publisher out, and they’ll quickly begin to hate your face and avoid you at all costs. You do NOT want that to happen! There’s a thing I call “professionally persistent.” This means you are persistent, but you’re not pushy. You are aggressive without being aggravating.

Where is the line between persistent and pushy? When do you switch from being aggressive to being aggravating?

Honestly, I can't tell you that.  It's going to be different for each songwriter and each publisher.

But I do know this:  If your songs are really great or really horrible, it won't take nearly as long for the publisher to remember and form an opinion of you.  So if you're really, really bad, you should probably focus on your craft before worrying about finding a publisher.

But if you ARE ready for you and your best song to reach (or have another “at-bat” with) a publisher in a friendly setting- I have a great opportunity for you- but TODAY IS THE DEADLINE!

Songwriting Pro's next Play For A Publisher event is coming right up! Our guest is Courtney Allen of BMG Nashville. Courtney works closely with hit songwriters Travis Meadows, Wynn Varble, Lucie Silvas, and more. If YOU have the song, SHE knows what to do with it! But the deadline to submit your song is TODAY- so don't delay!

P4P Courtney Allen

CLICK HERE TO GET ALL THE DETAILS AND SEND IN YOUR SONG!

God bless,

Brent

PS- Thanks for stopping by Frettie! I appreciate it. As a matter of fact, I want to give you a special little something just for your visit. It's my FREE ebook "Think Like A Pro Songwriter," and it reveals valuable I-learned-it-the-hard-way-so-you-don't-have-to tips to help you succeed at the art, craft and business of songwriting. You can download it at www.GiftFromBrent.com.


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